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How to Leverage Social Media for Small Business Growth

Boost your small business growth with social media strategies! Learn how to optimize platforms for audience engagement and sales. In today’s digital landscape, social media has evolved from being just a communication tool to an indispensable asset for businesses. For small businesses in particular, it presents opportunities to connect with target customers, enhance brand visibility,…

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Social Media

The Importance of Social Media in PR Strategies

In today’s digitally connected world, social media has become a pivotal force in shaping public perception and brand reputation. For public relations (PR) professionals, it has revolutionized how stories are told, how brands engage with their audiences, and how reputational crises are managed. In India, where digital consumption is growing exponentially, social media has become…

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